Reimagining selling journey to increase inspections
Reimagining selling journey to increase inspections
The WebQuote page is where millions of users begin their car-selling journey at CARS24. It’s the first impression, the critical moment of trust. But despite high traffic, 65% of users dropped off before booking an inspection — a huge missed opportunity at the very top of the funnel.
We set out to create a seamless, transparent, and trustworthy journey from price estimate to inspection booking, one that builds confidence, reduces friction, and motivates users to complete the process.
Year
2024
2025
Company
Cars24
Role
Sr. Product Designer
Year
2025
Company
Cars24
8%
8%
Uplift in monthly inspections
6k+
6k+
Increase in monthly inspections
6 Cr+
6 Cr+
Increase in monthly revenue
My role
The Problem
As a collaborating designer, I supported the redesign of pricing transparency, location accuracy, and slot-selection modules. My work included UX exploration, component refinement, and ensuring that design decisions remained consistent with the broader system. I partnered closely with the design lead to bring clarity and predictability to the experience.
Lack of trust: Users doubted how price estimates were calculated.
Fragmented flows: Location was captured three times and never reused.
Unclear next steps: Slot selection felt confusing and disconnected.
High drop-offs: Nearly 65% of users abandoned the funnel before booking inspection.
Lack of trust: Users doubted how price estimates were calculated.
Fragmented flows: Location was captured three times and never reused.
Unclear next steps: Slot selection felt confusing and disconnected.
High drop-offs: Nearly 65% of users abandoned the funnel before booking inspection.
The Solution
Over a focused 2-week sprint, we collaborated closely with product managers and the tech team to understand business goals and technical limitations. Together, we designed solutions that simplified the WebQuote experience, streamlined location capture, and refined slot selection, creating a transparent, consistent, and empowering journey from price estimate to inspection
My role
As a collaborating designer, I supported the redesign of pricing transparency, location accuracy, and slot-selection modules. My work included UX exploration, component refinement, and ensuring that design decisions remained consistent with the broader system. I partnered closely with the design lead to bring clarity and predictability to the experience.
The Problem
The Problem
Lack of trust: Users doubted how price estimates were calculated.
Fragmented flows: Location was captured three times and never reused.
Unclear next steps: Slot selection felt confusing and disconnected.
High drop-offs: Nearly 65% of users abandoned the funnel before booking inspection.
The Solution
Over a focused 2-week sprint, we collaborated closely with product managers and the tech team to understand business goals and technical limitations. Together, we designed solutions that simplified the WebQuote experience, streamlined location capture, and refined slot selection, creating a transparent, consistent, and empowering journey from price estimate to inspection
Impact
8%
Uplift in monthly inspections
6k+
Increase in monthly inspections
6 Cr+
Increase in monthly revenue
8%
Uplift in monthly inspections
What I've shown above is a very small fraction of the project. If you'd like to hear more about it, reach out to me at one.namanchadha@gmail.com
8%
Uplift in monthly inspections
6k+
Increase in monthly inspections
6 Cr+
Increase in monthly revenue
Impact
8%
Uplift in monthly inspections
6k+
Increase in monthly inspections
6 Cr+
Increase in monthly revenue
Impact
8%
Uplift in monthly inspections
6k+
Increase in monthly inspections
6 Cr+
Increase in monthly revenue